The Butterfly Effect in Network Marketing

The Butterfly Effect refers to the idea of a butterfly’s wings possibly creating tiny changes in the atmosphere that may ultimately alter the path of a tornado or delay, accelerate or even prevent the occurrence of a tornado in a certain location.

The flapping wing represents a small change in the initial condition of the system, which causes a chain of events leading to large-scale alterations of events. Had the butterfly not flapped its wings, the trajectory of the system might have been vastly different.

Of course the butterfly cannot literally cause a tornado.

A short time ago I talked about the importance of Internet Marketing and maintaining your marketing strategy. Today I’d like to cover your validity in any given niche and getting started in it.

Instead of confusing you with more scientific talk I’ll get straight to the point. Like the butterfly, each of the actions you take CAN change the direction of your life, business or relationships.

Big or Small — Just Get Started

One of the biggest problems I had getting started was feeling gun shy when it came to executing some of the internet marketing strategies needed to grow my business. I didn’t know where to start and each of the little tasks didn’t feel like they were adding up to be anything of significance.

The problem with that line of thought is that it was holding me back when doing the little tasks are exactly what I needed to be doing.

The idea that a butterfly can alter weather is a pretty extreme example but each ad, blog post, twitter update and video you create is doing the same thing for your business.

Each one of those items becomes a calling card, leading people to you and that is exactly what you are looking for right?

Don’t Be Intimidated By Tigers

Butterflies are gentle and beautiful creatures, they inspire a kind of fascination for the things of our world–nature to be exact.

We often look at our competitors and decide that we couldn’t possibly do so well as them. So why try? They seem so impressive but you can use this to your advantage.

As a butterfly you have the opportunity to begin small and build your marketing into something which is strong and brings you the traffic and conversions you desire.

Those you perceive to be tigers of marketing have already found their place within your niche. You get to manuveur around them, finding the holes in their marketing, reaching the people they aren’t talking too.

This is the way of the butterfly in markething.

If you feel like your presence OR your efforts are very small you should know they can have lasting effects. Network Marketing is about talking to people and presenting one of two things: Your business opportunity or some products (depending on how they found you).

In a sense, each time you place an ad, evaluate a keyword, or publish a blog post you are flapping your butterfly wings. Deciding not to do any of these things is effectively deciding not to affect change.

You wouldn’t be in network marketing if you didn’t want to make some changes and right now the internet is one of the best places to develop a strategy to generate customers.

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2 Responses to “ The Butterfly Effect in Network Marketing ”

  1. The concept of buttlerfly wing movement changing the atmosphere is a lovely way to express how small change can make big differences. I think that sometimes new network marketers resist action because they are afraid their “wing movement” will have negative effects. I think your post points out that most any action that promotes you business can have a positive effect.

  2. @ Susan/Unique Business Opportunity:

    Hey Susan, not just negative affects. Many people find getting started and looking at the big picture to be pretty daunting which is understandable. There is a lot one can do to manage their business online but what they don’t realize is that each effort they make has a cumulative affect–a positive one as you pointed out.

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